Expocook Online Experience will host a delegation of Organic Food&Beverage SMEs from Georgia, Lithuania and Moldova, participanting in the EU4Business initiative "Into the Sun".
Four Business Support Organisations from Georgia, Lithuania, Italy, and Moldova have launched "Into the Sun", with the financial support of the EU4Business initiative of the European Union.
The project aims to strengthen the bio/organic food sector in Eastern Partnership (EaP) countries, improving the quality of organic agriculture by bringing farmers and food processors together while also promoting their visibility.
The objective of the actions to be implemented is to enhance the trade relationship and open business opportunities between EaP countries and EU member states by providing the Georgian and Moldavian organic food producers/processors with guidance on entering or expanding their presence on the EU market, equipping them with information regarding trade benefits and helping to foster business linkages.
The project objective is achieved by organizing Business-to-Business (B2B) meetings, participating in the trade fair, networking, business mentoring, personalized coaching, and innovation support activities.
Participating in Expocook is the perfect opportunity for SMEs to make valuable connections and develop partnerships.
Each SME selected for the project will receive specialized and customized mentoring services for 16 weeks, before, during and after the B2B events. The trainings will provide the opportunity to acquire knowledge and the necessary tools to tackle internationalization themes.
When implementing these actions, the project team also aims to encourage business connections between Georgian and Moldavian SMEs selected throughout the project. This will enable them to strengthen the organic food value chain by linking different stakeholders from the value chain (for example, Moldavian primary food producers and Georgian food processors) and as a result, create a final product targeting the EU market, share best practices and ensure cooperation between companies.